Marketeer

Hodl Rotterdam

What is required?

  • HBO level of work and thinking in the field of commerce
  • Minimum of 2 years’ relevant work experience
  • Experience and/or interest in crypto and blockchain
  • Good command of Dutch and English, both verbally and in writing (French and/or Spanish is an advantage)
  • Analytical, innovative and creative

What will you get?

  • €2.200 - €2.800 gross p/m (depending on knowledge and experience)
  • Bonus scheme
  • 32 to 40 hours working week
  • 24 vacation days (on the basis of a 40 hour work week)
  • Good laptop or PC
  • Travel allowance on the basis of public transport
  • Work at home opportunities

What will you do?

  • 20% Writing newsletters
  • 15% Internal consultations
  • 15% Developing lead and advertising campaigns
  • 15% Checking website analytics
  • 15% Optimizing the website and creating new web pages
  • 10% Planning and attending fairs
  • 10% Writing white papers

This vacancy has been created based on interviews with employees to help you get a realistic preview of the job.

Ask a question directly

Antonie Bartels

Team Lead Marketing

Vacancy

As a Marketeer, you and your team are responsible for carrying out all-round marketing activities within Hodl, a fast-growing investment fund in the crypto market. Since Hodl operates in a rapidly changing environment, your daily tasks will vary widely. You will be analyzing website traffic in Google Analytics and on the basis of this optimize the website. You do this, for example, by creating new landing pages and improving the SEO. You will explain the developments in the cryptocurrency market in the newsletter you write at the middle and end of the month.

In addition, you develop advertising campaigns to approach new participants, for example, in magazines or online. You also write white papers, which are published on the website with information for the target group. Together with the sales team, you think about new lead campaigns and ensure that the process of following up leads runs smoothly. Finally, you are also present at both national and international trade fairs. Of course, the tasks within the team will be coordinated on the basis of knowledge and ambition.

You are part of the Marketing team, which consists of two other Marketeers and is managed by the Marketing Manager. The team will continue to grow, allowing you to further develop your qualities over time and grow into a Marketing Specialist in a particular field.

If you enjoy carrying out diverse marketing work in a rapidly developing organization and find it challenging to set priorities in the process, then this is a job for you.

Working week

Marketeer

On an enjoyable working day, while analyzing the website you notice that the conversion rate has increased significantly. You also have a productive meeting with your colleagues about a new advertising campaign.

On a less enjoyable working day, you have a lot of meetings and you have to deal with many unexpected tasks. As a result, you don't get around to doing the work you had actually scheduled to do.

  • 08:00
  • 09:00
  • 10:00
  • 11:00
  • 12:00
  • 13:00
  • 14:00
  • 15:00
  • 16:00
  • 17:00
  • 18:00
    • Reading and answering emails
    • Lunch
    • Preparing fair
    • Writing the Newsletter 
    • Developing new lead campaign
    • Reading and answering emails
    • Stand-up meeting
    • Reading and answering emails
    • Checking website analytics
    • Meeting about a new advertising campaign
    • Creating a new landing page
    • Writing a white paper
    • Lunch
    • Stand-up meeting
    • Reading and answering emails
    • Travel time to fair
    • Attending fair
    • Drinks
    • Meeting with Marketingmanager
    • Lunch
    • Writing a white paper
    • Meeting with Salesteam
    • Checking website analytics
    • Creating a new landing page
    • Analyzing advertising campaign

Firsthand experience

The monthly newsletter has to be sent during a period when the market is really going down. How do you deal with this?

The cryptocurrency market has a very volatile character, which also means that there are periods with negative news. In such cases, it is important to turn this around and show the opportunities of these movements in the newsletter. In this way, the newsletter incorporates the latest developments in the market, the degree of adoption and the Hodl funds performance. In doing so, you ensure good customer loyalty and attract the interest of potential investors.

Growth

If you develop, Hodl will also develop further. Together with you, Hodl will draw up a plan, which will support your ambitions and allow you to grow within the organization and as a person.

Marketeer
Marketing Specialist
Team Lead
Marketing Manager

Working at Hodl

Hodl was founded in 2017 with the aim of supporting investors in their cryptocurrency investments. Hodl initially started with providing personal guidance, but has now grown into an internationally operating cryptocurrency company that manages AFM-registered investment funds. Hodl manages the entire investment process and provides a unique strategy through its years of experience in the investment and cryptocurrency world.

Hodl believes that cryptocurrency is an integral part of a modern investment portfolio. However, the market is still new, unknown and often difficult to understand. Hodl daily works on optimizing investment processes, maximizing returns and informing (potential) investors. In this way, the company makes cryptocurrency investing accessible with optimal results.

  • Headquarters in Rotterdam
  • 22 employees in the Netherlands
  • 30 employees worldwide
  • Active in four countries
  • 20% / 80%
  • Average age 28 years
  • Crypto chic
  • Gym facilities

Colleagues

Nick van der Heiden - Researcher/analyst/trader for Ventures

Why did you decide to work for this company?
The reason I work at Hodl is that I have been able to turn my passion into my job. My professional skillset is expanded in a pleasant environment. In addition, the view is great of course!

What was your previous job?
Account Manager.

What do you do in your spare time?
Researching, going out for dinner, spending quality time with my girlfriend and watching MMA fights.

Casper Karreman - CTO, working in the IT department.

Why did you decide to work for this company?
When I got the offer to shape the IT department at a young and fast-growing company, it didn't take me long to make my decision. With a software background and the demand to automate administrative actions in an environment that is at the forefront of digital developments, I saw many possibilities. We are now working to realize these ideas.

What was your previous job?
Senior fullstack developer.

What do you do in your spare time?
In my spare time I can often be found in the climbing gym. When climbing, I can continue to challenge myself physically and mentally. I also like a live concert for relaxation and I like cycling.

Maurice Mureau - CEO

Why did you decide to work for this company?
I can optimally use my knowledge from the traditional financial world to help investors invest in this new asset class. That is why we founded Hodl together with my partners.

What was your previous job?
Asset Manager.

What do you do in your spare time?
Play hockey, travel, eat and drink.

Dirk-Jan Schuld - Chief Performance Officer | Management of HODL

Why did you decide to work for this company?
HODL is a company that operates in a completely disruptive market. What is normal today will be completely different tomorrow. Building a business in this fast growing market with a great team is what I'm looking for.

What was your previous job?
Operations Director - NMI | Technology Director - LLoyd's Register.

What do you do in your spare time?
Karate | Sailing | Sound Engineering | travelling.

Application process

Response to your application
± 5 working days
First interview
± 5 working days
Second interview
± 2 working days
Job offer

Interesting job?